I lost… I lost? Wait a minute – I’m not supposed to lose! Let me see the script! I’ve always been a huge fan of Mel Brooks’ ‘Robin Hood: Men in Tights’. When I think of Website Graders, this scene comes to mind. The shock that contractors often times feel when they put their site through a…
Using nothing but stock photos on your company’s website is just like leaving the example family in the picture frames you buy for your home. They’re not real and they are not you! People buy from people they know, people they like, and people who are like them! In a day and age where just…
For years, my advice to clients regarding YELP was to never be available when they call. The reasoning was that, as long as you hadn’t officially heard the pitch and said ‘no’, they had no reason to punish you and mess with your reviews. Although YELP fervently and frequently denies that they bury your good…