The answer may surprise you. So, you have a website. You focus on content. You focus on rankings and SEO. Do you think that this alone is the key to success? – No. While all of these are important, each is just one piece of a much larger puzzle. What if I told you that…
Say it with me… “I. Am. Not. My. Customer.” I want to let you know, I put a great deal of thought into whether or not I would write this article because, being honest, who likes to be told they’re wrong? I know I don’t (just ask my beautiful, loving & patient wife). But the hunting…
I lost… I lost? Wait a minute – I’m not supposed to lose! Let me see the script! I’ve always been a huge fan of Mel Brooks’ ‘Robin Hood: Men in Tights’. When I think of Website Graders, this scene comes to mind. The shock that contractors often times feel when they put their site through a…
It happens to me all the time: One of our customers calls up and is confused or suspicious about a report that they received from another online marketing agency. Sometimes it’s the local yellow pages or it might be a third party company providing digital ad services. Whatever the situation, you should take these numbers…
When it comes to your website, Google is like Rhett Butler in ‘Gone with the Wind’ asking: “Frankly, madam… why should I give a dear?” Unfortunately, we live in a world that has come to rely on Google for all of its answers – from “where should we eat?” to “who should we call when…
Many of the companies I speak with are looking for the same thing – a silver bullet. In the SEO world, there really aren’t many silver bullets to be found, however, the concepts to succeed are pretty straight-forward. One of them is to differentiate yourself from your competition. I wanted to share with you one…